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Vintage Luxury Fashion
Inglese
551 b
30 giorni per il reso
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In brossura
13.05
€
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In brossura
95.69
€
Taking a critical insight into the growth of the second-hand luxury and second-hand vintage fashion industry, this book offers a compendium of business developments from across the globe, offering applications from Europe, the Middle East and Asia. The 'pre-loved or pre-owned' clothing trade has grown as an economic entity, providing a living for over 100,000 people, offering a desirable an essential clothing source in under-developed economies. By debating and deliberating contemporary cases related to how companies can optimise key managerial activities related to product branding, location marketing, supply chain marketing and buying, this is an important collection contributing to the study of an emerging and significant retail format.
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